Tollywood Director Puri Jagannadh who is currently filming Cameraman Ganga Tho Rambabu with Pawan Kalyan in the lead role will begin another new movie from October. His next Movie Iddarammaayilatho with Allu Arjun as hero. The film will be formally launched on September 20th and regular shoot commences from October. As the title suggests, the film obviously has two heroines. Shruti Haasan is being considered for one role Puri Jagannadh and Allu Arjun earlier delivered a blockbuster – Desarmuduru – in 2007. Chakri is providing the music for Iddarammaayilatho. Bandla Ganesh produces the movie.