Mega Power Star Ram Charan’s ‘Naayak’ has set a stunning record for Nizam distribution rights. Famous producer Dil Raju has picked up the rights for a Big price in excess of Rs 11 Crores, the highest ever for this region.
Because of its first mover advantage and mass masala quotient, the film is expected to do roaring business in Andhra Pradesh. Charan has a very strong market in Nizam and these factors helped the film to clinch that price.
Earlier, Geetha Arts banner was supposed to join Dil Raju for the Nizam distribution of the movie, but Dil Raju is going solo now. What is interesting to note here is the fact the Dil Raju is the producer of the other big Sankrathni release ‘Seethamma Vakitlo Sirimalle Chettu’.